MARU QUEVEDO
Summary
Rooted in over a decade of experience across branding, marketing, and product, I’m eager to keep evolving my craft and creating strong, collaborative work that connects with global audiences
Education
- University of Buenos Aires / Bachelor’s in Sociology with an emphasis in Gender Studies / 2010-2014
- Certified Scrum Product Owner® / Scrum Alliance / 2018
- Western Governors University (Utah) / Nonprofit and Community Leadership / 2019
- Street Photography Program / LACP (Los Angeles Center of Photography) / 2021
- Women’s Leadership Institute (Utah) / Career Development Series / 2024
- IBM / Product Management / 2025
Work Experience
Managing and Brand Director
Clearlink / April 2018 – Present
- Develop and lead brand identity and strategy for business.org and reviews.org, managing cross-functional teams to execute initiatives.
- Own product roadmap and lifecycle, including ideation, planning and post launch performance.
- Own the P&Ls for brand partnerships, manage performance goals, KPIs and profitability. Oversee budgeting, forecasting and reporting.
- Identify new channels of opportunity to invest and find incremental user growth with strong ROI.
Digital Marketing Team Lead
Advice Media | MedNet (Agency) / 2016 – 2018
- Managed the marketing team to achieve quarterly and yearly goals/KPIs.
- Reported to the executive team on client’s account performance and internal metrics to meet company-wide goals.
- Attended conferences to represent Advice Media, generate awareness and relationships in the industry, and meet with clients for account reviews.
Digital Assistant
SLUG Magazine | Craft Lake City / 2014 – 2016
- Managed website and content creation for online presence.
- Owned website migration into WordPress and edited material from original archived documents using Photoshop, Illustrator, and InDesign.
- Supported the Digital Manager with paid marketing campaigns.
- Owned press releases and monthly newsletter for subscribers and sponsors.
- Generated content for social media platforms.
Quality Assurance and Data Analyst | Google AdWords
Cognizant Technology Solutions (Buenos Aires, AR) / 2013 – 2014
- Monitored metrics to optimize marketing budgets to meet goals and financial targets.
- Provided internal coaching/mentoring, trained staff members to follow guidelines, and reported internal metrics for middle and executive management.
Skills
- Leadership and Management
- Budget/P&L, Fundraising, Business and Financial Acumen
- Product and Project Management
- Adobe Suite (Illustrator, Photoshop, InDesign)
- Airtable, Trello, Jira Atlassian, Figma
Languages
- Spanish – Native/bilingual proficiency
- English – Bilingual proficiency
Interests
- Outdoor sports and activities
- Traditional Analog Photography Processing
- Manual Silk Screen Printing