MARU QUEVEDO

Summary

Rooted in over a decade of experience across branding, marketing, and product, I’m eager to keep evolving my craft and creating strong, collaborative work that connects with global audiences

Education

  • University of Buenos Aires / Bachelor’s in Sociology with an emphasis in Gender Studies / 2010-2014
  • Certified Scrum Product Owner® / Scrum Alliance / 2018
  • Western Governors University (Utah) / Nonprofit and Community Leadership / 2019
  • Street Photography Program / LACP (Los Angeles Center of Photography) / 2021
  • Women’s Leadership Institute (Utah) / Career Development Series / 2024
  • IBM / Product Management / 2025

Work Experience

Managing and Brand Director 
Clearlink / April 2018 – Present

  • Develop and lead brand identity and strategy for business.org and reviews.org, managing cross-functional teams to execute initiatives.
  • Own product roadmap and lifecycle, including ideation, planning and post launch performance.
  • Own the P&Ls for brand partnerships, manage performance goals, KPIs and profitability. Oversee budgeting, forecasting and reporting.
  • Identify new channels of opportunity to invest and find incremental user growth with strong ROI.

Digital Marketing Team Lead

Advice Media | MedNet (Agency) / 2016 – 2018

  • Managed the marketing team to achieve quarterly and yearly goals/KPIs.
  • Reported to the executive team on client’s account performance and internal metrics to meet company-wide goals.
  • Attended conferences to represent Advice Media, generate awareness and relationships in the industry, and meet with clients for account reviews.

Digital Assistant

SLUG Magazine | Craft Lake City / 2014 – 2016

  • Managed website and content creation for online presence.
  • Owned website migration into WordPress and edited material from original archived documents using Photoshop, Illustrator, and InDesign.
  • Supported the Digital Manager with paid marketing campaigns.
  • Owned press releases and monthly newsletter for subscribers and sponsors.
  • Generated content for social media platforms.

Quality Assurance and Data Analyst | Google AdWords

Cognizant Technology Solutions (Buenos Aires, AR) / 2013 – 2014

  • Monitored metrics to optimize marketing budgets to meet goals and financial targets.
  • Provided internal coaching/mentoring, trained staff members to follow guidelines, and reported internal metrics for middle and executive management.

Skills

  • Leadership and Management
  • Budget/P&L, Fundraising, Business and Financial Acumen
  • Product and Project Management
  • Adobe Suite (Illustrator, Photoshop, InDesign)
  • Airtable, Trello, Jira Atlassian, Figma

Languages

  • Spanish – Native/bilingual proficiency
  • English – Bilingual proficiency

Interests

  • Outdoor sports and activities
  • Traditional Analog Photography Processing
  • Manual Silk Screen Printing